Trends — sustainable fashion RSS



"Chanderi Tales"

Launching Navratri and Diwali's must haves for women. "Chanderi Tales" When I was young I always adored my mothers chanderi dupattas, this traditional ethnic fabric characterized by its lightweight, sheer texture had a luxurious feel to it. At the age of 5 it made me feel like an Indian Barbie!! Growing up and studying fashion, I started to understand it more, differiciating between Chanderi Silk, Chanderi Cotton. Running down the history of this fabric, we understand why it makes a women feel like a princess -In the year 1910, Chanderi Saree were patronized by the royal family of Scindia and inthe Mughal reign, popularity of this fabric reached new heights and was the most favored choice of queens in India. When our designers from...

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AND THEN HOUSE OF AMAYA WAS BORN!

So, clothes and fashion was imbibed deep inside me! Since the age of 10 I have seen myself designing clothes. Sketching was my favorite part, it felt as if I am giving birth.. to a new idea, to a new design. At 31 I still love the smell of new fabric, the water of an indigo dye and i dream of sleeping on and in a room full of colorful fabric rolls. As I grew up, this became my passion and my passion grew wings, the wings that opened my horizon and took me from the clothes love to the ceramic love and love for everything hand made! Whenever, I saw anything handmade, it felt as if i was able...

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10 Ways To Reduce Your Ecological Footprint

Reading through internet on #sustainable #fashion and #lifestyle, I came across this sweet and valuable blog to #reduceecologicalfootprint by Bhumi.co.uk (click here to read the points in detail) Sharing with you the key, self explanatory point. I mean seriously, is it that simple? Let us make a difference!!     1. Plant A Garden, Plant More Trees 2. Be A Conscious Consumer 3. Reduce Your Meat Intake 4. Reduce Your Energy Usage 5. Stop Using Plastic 6. Consider Slower Options For Travel 7. Switch To An Ethical Bank 8. Switch To Tree-Free Toilet Paper 9. Reduce Water Usage 10. Think Earth and Air Dry your clothes Our earth needs us right now. Climate change is real and we are seeing...

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Organic Kids Wear For Kids

Are you happy with what your kid wears? Are you sure you are not giving your little ones some plastic mixed, synthetic fabric? We are seeing a rise in the number of kids with skin sensitivities, allergies and reactions to dyes and fabrics. I definitely want to keep my 3 years old away from all things synthetic and all things polyester! I want her to wear something in which her skin can breathe in and she is away from itches. I want her to be comfortable and to be playful in what she is wearing, so that there is nothing stopping her growth and development. Keeping in mind the above, we did our intense market research and have joined hands...

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Akané Studio X House of Amaya

House of Amaya is glad to be associate with Akané Studio. Their pure design philosophy is a blessing. Lets read a bit about them...   Who they are? Akané create naturally dyed, versatile and timeless products. They respect the process of making a product by involving local artisans, sourcing locally and ensuring zero waste. They make use of natural dye materials that are easily available in the environment such as flowers, seeds, roots and leaves. All their products are free from chemicals, synthetic dyes and artificial bleaches. Just like House of Amaya, Akané believes in creating value rather than just a need for consumption. Together, we wish to spread awareness about slow fashion and inspire people to make the right...

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